An Open Letter From The Founder

Welcome to Step Inside The Box!

Step Inside The Box is a fitness apparel brand, and our mission is to bring relatable, performance-driven apparel to the workout community. Basically, we offer products that will have you looking good, feeling good, and performing at your peak!

I’d like to take the next couple of paragraphs to introduce myself and give you a little backstory on the company.

My name is Kevin Daley, and I'm the Founder of Step Inside The Box. I created this company partly due to my love and passion for fitness and sport, and partly because I wanted to see if I could even start a business.

In 2015, I spent a year teaching English in Bangkok, Thailand. It was an incredibly rewarding experience that changed many parts of my life. One thing that didn’t change, though, was my need to workout. I worked out in parks, played soccer and rugby, practiced muay thai, swam, and ran. Although fitness has always been a huge part of my life, my experience in Thailand brought to light how important it really was.

Upon my return to the States, I was determined to create a business of my own. After pondering what kind of business to start, I decided to follow my passion.

Step Inside The Box officially launched on September 10, 2017.

It’s been a long, but rewarding journey to get to this point. Many late nights, lots of uncertainty, and an absurd amount of hurdles. But it’s been a blast, and Step Inside The Box is just getting started. There’s a lot more coming, and I am happy to have you along for the ride!

Wear the gorilla with pride! Step Inside The Box is coming.

- Kevin Daley, Founder of Step Inside The Box